{"id":70529,"date":"2025-07-15T10:10:11","date_gmt":"2025-07-15T15:10:11","guid":{"rendered":"https:\/\/www.project44.com\/team\/brian-cooper\/"},"modified":"2026-03-09T04:58:51","modified_gmt":"2026-03-09T09:58:51","slug":"brian-cooper","status":"publish","type":"team","link":"https:\/\/www.project44.com\/fr\/team\/brian-cooper\/","title":{"rendered":"Brian Cooper"},"content":{"rendered":"\n

Brian Cooper est directeur marketing chez project44. Il cumule plus de 25\u00a0ans d\u2019exp\u00e9rience \u00e0 la t\u00eate des fonctions marketing, g\u00e9n\u00e9ration de la demande et analytique dans des entreprises technologiques en forte croissance \u00e0 l\u2019\u00e9chelle mondiale.<\/p>\n\n

Avant de rejoindre project44, Brian occupait le poste de vice-pr\u00e9sident marketing chez Rubrik, o\u00f9 il a jou\u00e9 un r\u00f4le cl\u00e9 dans la r\u00e9ussite de l\u2019introduction en bourse de l\u2019entreprise. Avant cela, il a pass\u00e9 huit ans chez Juniper Networks, o\u00f9 il a con\u00e7u la strat\u00e9gie de g\u00e9n\u00e9ration de la demande de l\u2019entreprise et a construit son lac de donn\u00e9es marketing. Ces efforts ont entra\u00een\u00e9 une croissance exponentielle du pipeline et lui ont valu un brevet pour son travail sur l\u2019infrastructure de donn\u00e9es marketing.<\/p>\n\n

Leader d\u2019opinion reconnu en science du marketing, Brian a publi\u00e9 deux articles dans la Harvard Business Review<\/em> et a si\u00e9g\u00e9 aux conseils d\u2019administration de l\u2019Advertising Research Foundation et du Marketing Science Institute. Il est passionn\u00e9 par l\u2019intersection de la recherche, de l\u2019analyse et de la strat\u00e9gie marketing, et collabore fr\u00e9quemment aux initiatives de recherche du secteur.<\/p>\n\n

Chez project44, Brian dirige la direction marketing mondiale, o\u00f9 il est en charge de la strat\u00e9gie de marque, de la g\u00e9n\u00e9ration de la demande, du marketing produit, de la communication et du d\u00e9ploiement digital des strat\u00e9gies de mise sur le march\u00e9. Il se concentre sur l\u2019exploitation des informations bas\u00e9es sur l\u2019analyse pour renforcer la position de la marque de project44 et acc\u00e9l\u00e9rer la croissance de l’entreprise en tant que principale plateforme d\u2019intelligence d\u00e9cisionnelle pour la cha\u00eene d\u2019approvisionnement moderne.<\/p>\n\n

Brian est titulaire d\u2019une licence de l\u2019Universit\u00e9 du Sud de l\u2019Oregon et d\u2019un MBA de la Wharton School de l\u2019Universit\u00e9 de Pennsylvanie.<\/p>\n","protected":false},"excerpt":{"rendered":"

Brian Cooper est directeur marketing chez project44. Il cumule plus de 25\u00a0ans d\u2019exp\u00e9rience \u00e0 la t\u00eate des fonctions marketing, g\u00e9n\u00e9ration de la demande et analytique dans des entreprises technologiques en…<\/p>\n","protected":false},"author":74,"featured_media":76958,"template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"team-category":[538],"class_list":["post-70529","team","type-team","status-publish","has-post-thumbnail","hentry","team-category-direction"],"acf":{"team_title":"Directeur du marketing","team_twitter":"","team_linkedin":"https:\/\/www.linkedin.com\/in\/brian-cooper-3d\/"},"yoast_head":"\nBrian Cooper | project44<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.project44.com\/fr\/team\/brian-cooper\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brian Cooper\" \/>\n<meta property=\"og:description\" content=\"Brian Cooper est directeur marketing chez project44. 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