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transportation management (tms)

What is third-party logistics (3PL)? 

What is third-party logistics (3PL)? 

Third-party logistics (3PL) refers to outsourcing logistics activities — such as transportation, warehousing, fulfillment, and distribution — to specialized providers. A 3PL manages some or all aspects of a company’s logistics operations, acting as an extension of its supply chain. By leveraging their expertise, technology, and carrier networks, 3PLs help businesses reduce costs, scale quickly, and improve service levels without investing heavily in logistics infrastructure. 

At its core, a 3PL gives businesses the ability to focus on what they do best — making and selling products — while relying on experts to handle the movement and management of goods. 


How doeHow does third-party logistics work? 

3PLs orchestrate logistics services by combining people, processes, and technology. The flow typically includes: 

  • Transportation management – Selecting carriers, optimizing routes, booking freight, and managing freight audit/payment. 
  • Warehousing and fulfillment – Receiving, storing, picking, packing, and shipping inventory across warehouses and distribution centers. 
  • Technology integration – Providing real-time visibility and reporting through TMS, WMS, and APIs connected to shipper systems. 
  • Value-added services – Offering reverse logistics (returns), customs clearance, kitting/assembly, labeling, and compliance. 
  • Scalability – Expanding or contracting operations quickly to match seasonal surges, new markets, or demand shifts. 

In practice: A direct-to-consumer apparel brand partners with a 3PL to manage e-commerce fulfillment. The 3PL stores inventory in multiple warehouses, integrates with the brand’s online storefront, automatically fulfills customer orders, provides real-time tracking, and manages returns — all without the brand needing its own facilities or transportation contracts. 


Why does third-party logistics matter? 

3PLs matter because they provide scale, efficiency, and flexibility that most companies cannot achieve alone. By outsourcing to 3PLs, businesses reduce logistics costs, shorten order cycle times, and gain access to advanced technology and carrier capacity without the capital expense of building logistics infrastructure themselves. 

They also improve resilience and customer experience. With networks of warehouses, carriers, and integrated systems, 3PLs can respond faster to disruptions, handle spikes in demand, and provide customers with reliable ETAs and accurate fulfillment. In fast-moving industries like retail, e-commerce, and healthcare, 3PLs are a critical enabler of both operational stability and growth. 


Common questions about third-party logistics 

How is a 3PL different from a 4PL? 

A 3PL executes logistics activities, while a 4PL (fourth-party logistics provider) acts as an integrator, managing multiple 3PLs and optimizing across the entire supply chain. 

Do 3PLs own assets like trucks and warehouses? 

Some are asset-based, owning fleets and facilities, but many operate as non-asset-based partners that coordinate services through networks. 

Are 3PLs only for large enterprises? 

No. Many small and mid-sized businesses use 3PLs, especially in e-commerce, to access warehousing, fulfillment, and transportation at scale. 

What industries rely heavily on 3PLs? 

Retail, consumer packaged goods, e-commerce, healthcare, and manufacturing are among the largest users. 

What technologies do 3PLs use? 

Transportation Management Systems (TMS), Warehouse Management Systems (WMS), Order Management Systems (OMS), and real-time visibility platforms. 


Putting it all together 

Third-party logistics providers extend a company’s supply chain by managing transportation, warehousing, and fulfillment with greater expertise and efficiency. By outsourcing to 3PLs, companies gain scalability, visibility, and resilience while focusing on their core business. In today’s global, fast-changing supply chains, 3PLs are not just vendors — they are strategic partners that enable growth, competitiveness, and superior customer experiences.