Revolutionize transportation execution with Initiate
Lower costs, smarter decisions, and unmatched speed
Initiate simplifies transportation execution by combining the industry’s most robust shipment data, the largest carrier network, and the power of a neutral platform—enabling shippers to make fast, informed decisions and secure the best carriers at the best price.
Schedule a demo
Limited-time offer:
90-day free trial of OTR rating and booking
Your end-to-end solution to procure and book freight
Optimize your supply chain with Initiate. Instantly get rates and book FTL, LTL, or VLTL shipments through the project44 network, while accessing real-time route data, carrier performance metrics, and valuable insights.
Rating & Booking
Manage pre-transit tasks effortlessly with Over-the-Road Rating and Booking. Get instant spot market rates from carriers, compare spot market rates against contract rates, benchmark carrier performance against market rates, and select the best carrier for your shipment, based on key criteria like cost, reliability, and coverage.
Freight Procurement Analytics
Stop overpaying for freight. Leverage market intelligence and carrier performance data to secure the best rates with the right carriers on your key lanes.
Port Intel
Steer clear of port congestion and extended dwell times using real-time global container and vessel dwell data. From everyday exceptions, to black swan events, project44 has you covered.
Sailing Schedules
Optimize your routes and carrier selections based on exclusive and reliable information since project44 monitors 5 million+ schedules daily.
Document Management
Streamline your supply chain document management. It’s easy to upload, retrieve and share essential documents such as BOLs and PODs, for more efficient collaboration between your team, suppliers and carriers.
Initiate in Movement
Initiate from project44 is the most powerful way to handle your pre-shipment process. Get real-time visibility, manage all your carriers, and book shipments in minutes.
Get the best rates with active bidding
Access a centralized dashboard to make quote requests, evaluations, and bookings so much easier.
Unlock access to a wider range of carriers and rates
Don’t be limited by your current carrier network. With Initiate, you can explore carriers outside your network and get the best rates possible.
Automate the booking process and keep your cargo moving
Include all the necessary shipment details, such as pickup and delivery information and contact details, when tendering bookings within Movement or through an API.
Easy transition to visibility
Transition to project44 Visibility seamlessly, without the need for manual tasks. Our automated system converts your bookings into shipments, freeing you up to focus on what matters most.
Additional Resources
Why traditional freight procurement is costing you more than you think
The future of freight procurement: How technology is transforming carrier selection and rate negotiation
